Overview

Design editorial spreads for a magazine through content development, masthead and cover development and refinement.

Role: Sophomore Graphic Designer

Timeline: 10 weeks

Tools: InDesign, Illustrator, Photoshop

Goals

After getting my publication name and article which both focused on the food industry, I decided to make my editorial food and wellness focused. My goal throughout this project was to learn how I could work with type and its layout on spreads. While doing this, I wanted to design an editorial that would catch viewers' eyes and be a product that could easily communicate its content and make viewers' want to revisit the issue/publication.

Problems I Encountered

The first couple weeks were rough, as I didn't really have a specific direction in which I wanted my publication to head in. Through the class, I experimented with physical collaging and basic type placements, and by week 6-7 of the class, I got a grasp on the path I was going in.

Reflections

What I Learned: This project and class heavily inflenced me and taught me a lot on typographic variations and how, with the right balance, it can work well with images, elements, and with the spread itself. Other than this, I was also able to reflect on the fact that when stuck, it always helps to turn to a different medium or method.

Changes?: If I could, I think I would've liked to add more pages to my publication. I feel the article I received was a bit short and with a couple more pages, I would've able to explore/experience more typographic variations and visual language. This and I would've liked to try making a publication with my own media.

Overall, I believe I learned a great deal through this project. On top of this, I am greatly satisfied with the end result of my publication and how it turned out. I believe that while not without flaws, I was able to achieve the goals I had set for myself in the beginning of this project and class.